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Beauty Base
Beauty Base Head Office
Makeup Shop
Beauty Base is a long-standing UK beauty retailer, established in 1975 as a family-run business. Recognized for pioneering the 'open sell' self-service concept for fragrances in the UK, the company has expanded from its London roots to become a key destination for designer perfumes and affordable cosmetics. The Head Office in Park Royal serves as the hub for their online operations and customer service. They stock a wide variety of products ranging from luxury fragrances to budget-friendly makeup brands like LA Girl and W7.
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