BIPA

BIPA is a prominent Austrian drugstore chain specializing in personal care, beauty, and wellness products. Established in 1988, it has grown to become the largest specialist drugstore retailer in Austria, with approximately 570 stores across Austria and Croatia, complemented by a robust online shop. BIPA offers an extensive selection of over 15,000 international branded products, alongside popular private labels such as BI CARE, BI LIFE, BI HOME, bi good, LOOK BY BIPA, and BABYWELL. Its own brand, LOOK BY BIPA, launched in 1997, is recognized as a leading cosmetics brand in Austria. The chain is well-regarded for providing a diverse range of cosmetics, perfumes, hair care, skincare, and baby products at competitive prices, catering to everyday beauty and wellness needs.