PROSI Cosmetic & Hair World

PROSI Cosmetic & Hair World is a specialized retail store in Vienna, part of the larger PROSI Group, which was founded in 1999. [2, 10] While the parent company is famous for being one of Austria's largest international food supermarkets, this division focuses exclusively on beauty. [2, 10] The shop is particularly celebrated for its extensive range of international and exclusive hair and skin care products, especially catering to Afro and curly hair types. [4] Customer reviews frequently praise it as a unique source for brands like Shea Moisture and Bounce Curl that are otherwise hard to find in Vienna, making it a key destination for specific ethnic beauty needs. [4]