Kruidvat

Kruidvat is a prominent Dutch retail chain, established in 1975, operating as a drugstore and pharmacy across the Netherlands and Belgium. Renowned for its motto "Steeds verrassend, altijd voordelig" (Always surprising, always affordable), Kruidvat specializes in a wide array of health, beauty, and baby products, alongside household essentials. As a subsidiary of the international A.S. Watson Group, it is recognized for its competitive pricing and frequent promotional offers, making everyday necessities accessible to a broad customer base. While offering a significant range of cosmetics, its core business encompasses a diverse product portfolio rather than a singular beauty service focus.