Nova Era Cosméticos

Nova Era Cosméticos is a prominent retail chain specializing in cosmetics and perfumery, established in 1982. With over 30 stores primarily across Rio Grande do Sul and Santa Catarina, including its second unit in Passo Fundo Shopping, the company offers an extensive selection of over 10,000 beauty products for both professional and consumer use. Praised for its high-quality offerings and customer service, Nova Era Cosméticos has built a strong reputation as a go-to destination for hair, skin, face, and fragrance needs. While primarily a retail shop, some of its larger locations also feature full-service beauty salons, further solidifying its comprehensive approach to beauty and well-being.