PRO Makeup
BelShop, established in 2000, stands as the largest chain of cosmetics retail stores in Southern Brazil, boasting numerous locations across Rio Grande do Sul and Santa Catarina. The business offers an extensive and diverse range of beauty products, encompassing hair care, colorations, nail products, makeup, depilatories, perfumes, and electrical appliances. Many BelShop locations also feature "Salão da Bel," integrated beauty salons providing comprehensive services such as hairdressing, manicures, pedicures, waxing, aesthetics, and podiatry. This unique retail concept allows customers the convenience of purchasing products and having them applied on-site, creating a complete beauty experience. The company is widely recognized for its broad selection and convenient, integrated services.