Preunic

Preunic is a major Chilean retail chain founded in 1930 that specializes in beauty, personal care, and home goods. While offering a diverse product mix that includes toys and household items, the company has strategically focused on the beauty sector, becoming a key player in the national cosmetics market. With over 100 stores across Chile, Preunic provides a wide array of makeup, skincare, and fragrances from popular brands like Maybelline, NYX, and L'Oréal, alongside personal care and baby products. It positions itself as a convenient, one-stop shop for affordable beauty and everyday essentials, catering to a broad consumer base.