Surti Cosmeticos

Surti Cosméticos is a premier beauty supply destination and professional distributor based in Cali, Colombia. With over 30 years of industry experience, the company has established itself as a cornerstone for both beauty professionals and retail consumers in the Valle del Cauca region. Operating multiple physical locations and a robust e-commerce platform, they offer an extensive catalog of over 100 brands, including professional hair care, makeup, skincare, and salon equipment. Known for their competitive wholesale pricing and expert personalized advice, Surti Cosméticos is highly regarded for supporting local beauty entrepreneurs and providing high-quality products from leading international and national brands.