DIPASO BAQUERIZO

Dipaso is recognized as Ecuador's largest and most comprehensive beauty store chain, operating as a key importer and distributor since its founding in 1996. [2] With numerous locations across major cities like Guayaquil and Quito, Dipaso offers an extensive selection of over 25,000 products, including makeup, skincare, and professional hair care. [4, 6, 10] The stores provide a complete retail experience, featuring personalized beauty advice, in-store technological analysis for hair and skin, and even workshops for aspiring beauty entrepreneurs. [4] Praised for its wide range of both popular and professional brands, Dipaso has established itself as a premier destination for beauty enthusiasts and professionals throughout the country.