Orien Trade OÜ

Orien Trade OÜ is a prominent Estonian-based importer and wholesaler specializing in Asian beauty products. Established in 2014, the company distributes a wide range of Korean and Japanese cosmetics, including skincare and makeup, to the European market. They serve as a key B2B partner for retailers such as department stores, drugstores, and supermarkets, representing well-known brands like COSRX, Beauty of Joseon, Missha, and Holika Holika. Operating as the Orien Trade Group with offices in multiple European countries, the company manages product registration, marketing, and logistics, positioning itself as a leading distributor in its niche.