KICKS

KICKS is the Nordic region's leading omnichannel beauty retailer, offering a comprehensive selection of over 25,000 products from nearly 300 brands across makeup, skincare, fragrance, and haircare. Founded in 1991, the company operates over 228 physical stores across Sweden, Norway, and Finland, complemented by a robust e-commerce platform and the Nordic's largest beauty customer club with over 3.8 million members. As a key part of the Matas Group, KICKS is praised for its knowledgeable beauty experts who provide personalized advice and services, positioning it as a premier destination for beauty enthusiasts seeking both high-quality products and expert guidance.