PRO Makeup
Lush Asematunneli is a vibrant retail hub of the globally recognized ethical cosmetics brand, located in the heart of Helsinki's Central Railway Station. Established in Finland in 2007, this location is celebrated for its 'fresh, handmade' philosophy, offering a diverse range of vegetarian and vegan products, including iconic bath bombs, skincare, and a minimalist makeup line. The store is highly regarded for its sensory shopping experience and knowledgeable staff who provide personalized product demonstrations. Despite the brand's 2021 'anti-social media' policy, it maintains a strong local presence through its commitment to environmental activism and high-quality, cruelty-free beauty solutions.