Parfumerie et Institut APRIL

Parfumerie et Institut APRIL is a well-established international chain of perfumeries with a significant presence in France. The Cholet location operates as a dual-concept business, combining a high-end retail shop for fragrances, makeup, and cosmetics with a beauty institute offering a range of services. The institute primarily focuses on esthetics, providing skincare treatments, body care, and waxing services. While makeup application is available, the core business is driven by the retail sale of luxury beauty products and comprehensive skincare services, positioning it as a premium local destination for beauty enthusiasts.