NYX Professional Makeup - Saint Etienne

NYX Professional Makeup is a globally recognized American cosmetics brand, founded by Toni Ko in 1999 and now a subsidiary of L'Oréal. The Saint-Étienne location is a dedicated brand boutique situated in the Centre Commercial, offering the full range of NYX's trendy, professional-quality products at accessible prices. Known for its vibrant, Los Angeles-inspired aesthetic, the brand provides a vast selection of over 800 items, from celebrated eyeliners and lip creams to bold, artistic colors. The store is praised for being an inclusive and welcoming space, catering to all makeup enthusiasts, from beginners to professionals, and is noted for its cruelty-free and extensive vegan-friendly product lines.