Beauty Free

Beauty Free is a prominent Greek retail chain specializing in cosmetics, fragrances, and a wide array of beauty products. Part of the GBG Group, which has been active since 1975, the first Beauty Free store opened in Larissa in 2010, introducing a model of 'affordable luxury' to the market. The stores offer over 50,000 branded products, including makeup, skincare, haircare, and professional nail care items from top Greek and international brands. With multiple franchise locations across Greece, Beauty Free is recognized for its extensive selection and competitive pricing, aiming to provide a comprehensive beauty shopping experience.