PRO Makeup
Soni Cosmetics & General Store, established in 1988, is a long-standing retail landmark in the Kalkaji district of New Delhi. Functioning as both a neighborhood general store and a specialized beauty outlet, it offers an extensive inventory ranging from high-end international makeup brands like NARS and Anastasia Beverly Hills to everyday personal care essentials and readymade garments. While the business has successfully transitioned into the digital space with its e-commerce platform, sonicosmetics.com, local review sentiment remains mixed, with customers frequently noting a vast product variety but occasionally citing concerns regarding staff service and exchange policies. It remains a key destination for South Delhi residents seeking diverse beauty and lifestyle products.