Belia Cosmetic Barata Jaya

Belia Cosmetic is a prominent beauty retailer in Surabaya, widely recognized for its extensive selection of affordable makeup and skincare products. Initially gaining popularity as a leading seller on the e-commerce platform Shopee since 2017, the company expanded to physical locations in 2023. The Barata Jaya store is celebrated by local beauty enthusiasts for offering a vast range of both local and international brands at competitive prices, with a guarantee of 100% original products. Praised for its comprehensive inventory and customer-friendly pricing, Belia Cosmetic has established itself as a go-to destination for beauty shoppers in the region.