Roja

Roja is Iran's premier luxury beauty and fragrance retailer, serving as a leading destination for high-end international and domestic cosmetics. Established in 1992, the brand has grown into a prestigious chain with a significant presence in Mashhad's District 1. Often referred to as the 'Sephora of Iran,' Roja is celebrated for its vast selection of authentic perfumes, professional-grade makeup, and advanced skincare solutions. The Mashhad branch is highly regarded for its elegant atmosphere and expert beauty consultants who provide personalized recommendations. With a commitment to quality and authenticity, Roja remains a dominant force in the Iranian beauty industry, favored by discerning consumers and professionals alike.