Beauty Care

Beauty Care is a prominent Israeli low-cost retail chain specializing in a wide range of beauty, cosmetics, and personal care products. Established around 2000, the company pioneered the "LOW COST" beauty segment in Israel by operating on a manufacturer-to-consumer model, ensuring high-quality products—including makeup, hair, and skincare—are accessible and affordable. The Tiberias branch, located in the BIG FASHION Danilof mall, is part of a nationwide network known for its extensive inventory and commitment to ethical practices, such as being cruelty-free. The brand is praised for its value proposition, offering a professional department for industry supplies alongside its mass-market offerings.