PRO Makeup
Acqua & Sapone is Italy's premier retail chain specializing in beauty, personal care, and home hygiene. Established in 1992, the brand has grown into a national powerhouse with over 800 locations, including this well-frequented branch in Ascoli Piceno. As a comprehensive drugstore-style shop, it offers an extensive selection of makeup, fragrances, and skincare from both mass-market and prestige brands. The store is highly regarded by local customers for its competitive pricing, frequent promotional offers, and a clean, organized shopping environment. While it serves as a general retailer for household goods, its vast beauty department makes it a cornerstone for accessible cosmetics in the region.