IperSoap

IperSoap, a prominent Italian retail chain now transitioning to the PiùMe brand, is a cornerstone of the personal care and beauty market in Tuscany and beyond. Established in 1975 by General S.r.l., this Castelfranco di Sotto location offers a vast inventory ranging from household hygiene to high-end perfumery and cosmetics. While primarily a retail 'shop' rather than a service salon, it is highly regarded for its extensive selection of makeup brands and professional beauty tools. Customer sentiment is consistently positive, with shoppers praising the store's organized layout, competitive pricing, and the helpful expertise of its staff in navigating their diverse product range.