Sephora

Sephora is a French multinational retailer of personal care and beauty products, and a global leader in the prestige beauty industry. Founded in Paris in 1970, the company revolutionized the cosmetics retail experience with its "assisted self-service" model, allowing customers to test products before purchasing. Now owned by LVMH, Sephora offers a vast array of products from nearly 340 brands, alongside its own private label, Sephora Collection. The Catania store is part of a global network of over 2,700 locations and is praised for its wide product selection and knowledgeable staff who provide personalized beauty consultations.