PRO Makeup
PiùMe is a prominent Italian retail chain specializing in a comprehensive range of products for personal care, home maintenance, and pet care. Established in 2018 through the merger of three historical Italian brands—IperSoap, Smoll, and Shuki—PiùMe operates over 300 physical stores across Italy, complemented by a robust e-commerce platform. The business is recognized for offering a vast assortment of cosmetics, perfumes, and beauty products alongside household cleaning supplies and pet essentials. Customers frequently praise PiùMe for its extensive product selection, competitive pricing, and convenient shopping experience, both in-store and online.