Maison KOSÉ Ginza

Maison KOSÉ Ginza, established in 2021, is the flagship concept store for the Japanese cosmetics giant KOSÉ Corporation. It serves as a high-tech retail destination where customers can explore and purchase products from over 15 of KOSÉ's diverse brands, including prestige lines like DECORTÉ, JILL STUART, and ADDICTION. The store is renowned for its digitally integrated beauty experiences, such as virtual makeup try-ons using projection mapping and personalized skin counseling. It also hosts workshops and offers expert hair care advice, positioning it as a comprehensive hub for J-Beauty culture. The store is praised for its innovative approach to retail and its commitment to personalized customer service.