LUSH

Lush is a globally recognized British cosmetics brand, founded in 1995, celebrated for its fresh, handmade products and strong ethical principles. The store in Higashimatsuyama is a brand boutique offering a wide range of 100% vegetarian soaps, skincare, bath bombs, and more. Lush is renowned for its commitment to fighting animal testing, using fresh, organic ingredients, and minimizing packaging. Customer reviews frequently praise the pleasant aromas, high-quality products, and the friendly, knowledgeable staff who create a welcoming shopping experience.