Erume de Beaute Shinbashiten

Erume de Beaute Shinbashiten is a highly respected, long-established cosmetics specialty store in Tokyo's Minato City, tracing its roots back to 1885. Located in the New Shinbashi Building, it operates as an authorized retailer for elite Japanese and international brands, including Clé de Peau Beauté, Shiseido, ALBION, and DECORTÉ. The business is distinguished by its team of CRC-certified beauty advisors who provide comprehensive, personalized total beauty counseling, covering skincare, makeup, brow styling, and hair care. Beyond retail, the store features a dedicated esthetic room offering popular services like the 15-minute "Pore Clear Course" facial, cementing its reputation as a trusted destination for both product purchase and professional beauty advice.