Midoriya Honten

Midoriya Honten, located in Okazaki, Aichi, is a long-standing cosmetics retail store with a rich history dating back to its establishment in 1921. Originally a toy store, it evolved into a prominent local beauty destination, now managed by its fourth generation. The store offers a curated selection of cosmetics from renowned brands such as Shiseido and Albion, catering to a diverse clientele seeking quality beauty products. In addition to its beauty offerings, Midoriya Honten also features a unique "Box Shop" showcasing handmade crafts, adding a distinctive local charm. Praised for its enduring presence and commitment to the community, it remains a trusted source for beauty essentials in the region.