Eurokos

Eurokos is the largest and most recognized cosmetics and beauty goods retail chain in Lithuania, established with its first store opening in Kaunas in 1999. The company operates over 120 physical stores and a robust e-commerce platform, offering a wide assortment of over 20,000 products across makeup, skincare, hair care, and perfumery. Its mission is to make beauty accessible to all consumers, encapsulated by the slogan "Gali sau tai leisti" (You can afford it). The chain is a dominant force in the Lithuanian beauty market, known for its competitive prices and high brand recognition.