YAN&ONE Cosmétiques

Launched in 2017 by Salwa Idrissi Akhannouch, YAN&ONE is a pioneering Moroccan beauty concept located in Casablanca's Morocco Mall. Operating as a massive 3,500-square-meter "Beauty SmartStore," it functions as both a multi-brand retailer and a private-label cosmetics brand. The store offers an extensive range of makeup, skincare, and fragrances, including its own "Moroccan Rituals" line, alongside international luxury brands. YAN&ONE is known for its modern, digitally integrated shopping experience. While praised for its vast selection, customer reviews are notably mixed, with some visitors frequently citing issues with customer service.