ICI PARIS XL

ICI PARIS XL is a prominent European beauty retail chain, established in Belgium in 1968, with a mission to make luxury beauty accessible to everyone. As part of the A.S. Watson Group since 2002, it has grown to nearly 300 stores across the Benelux region, including its location in Veenendaal, Netherlands. The brand specializes in a wide assortment of perfumes, cosmetics, skincare, makeup, and hair care products, offering over 13,000 items. Known for its personalized advice from dedicated Beauty Advisors, ICI PARIS XL aims to inspire customers to discover the best version of themselves. While customer experiences can vary, the chain is generally recognized for its extensive product range and commitment to customer satisfaction.