
HBC, which stands for Home of Beauty Exclusives, is a major Filipino retailer of health, beauty, and personal care products. Founded in 1993 by Dr. Rolando B. Hortaleza and Dra. Rosalinda Ang-Hortaleza, the company began by selling nail care products and salon tools. It has since grown into a nationwide chain with over 180 stores, known for its affordable 'Beauty Exclusives'—a line of in-house brands including San San Cosmetics, Haircraft, and Skin MD. HBC offers a wide selection of cosmetics, skin care, hair color, and other personal care items, positioning itself as a one-stop shop for value-conscious consumers seeking quality beauty products.
Specializations
StudioPro Products