HBC Home of Beauty Exclusives Tutuban

HBC Home of Beauty Exclusives, located in the Tutuban Center in Manila, is a prominent branch of one of the Philippines' most established beauty retail chains. Founded in 1993 by the Hortaleza family, HBC transitioned from a traditional 'vaciador' sharpening service into a nationwide leader in affordable personal care and cosmetics. The Tutuban store is a go-to destination for both professional salon owners and everyday consumers, offering exclusive house brands like San San Cosmetics and Hortaleza Professional. Known for its 'Right to be Beautiful' philosophy, the shop is highly regarded for its extensive selection of hair color, skincare, and makeup essentials at competitive prices.