Hebe

Hebe is a major Polish chain of health and beauty stores, operating as a key brand under the Jerónimo Martins group. Since its launch, Hebe has established itself as a significant player in the Polish retail market, with over 380 locations. The stores are positioned in the "masstige" segment, offering a wide array of products that bridge mass-market and prestigious brands, including dermo-cosmetics, professional lines, and popular Korean beauty products. Praised for its modern store concepts and extensive selection, Hebe competes directly with other major European drugstores. Customer reviews frequently highlight the broad product range and competitive promotions as key attractions.