PRO Makeup
Industriya Krasoty (Beauty Industry) is a prominent Russian retailer and distributor of professional beauty products and equipment, established in 2005 as a network of stores and educational centers. Operating a chain of shops, including the Saint Petersburg location, the company serves hairdressers, cosmetologists, and nail technicians with a vast catalog of over 25 exclusive brands. While catering to all beauty sectors, the business is particularly known for its strong focus on professional hair coloring and care products, supported by in-house technologist-hairdressers who offer free consultations. Recognized as a reliable B2B partner, Industriya Krasoty also operates an educational center, solidifying its role as a key resource for beauty professionals across the region.