Olive Young

Olive Young is the undisputed market leader and premier Health & Beauty (H&B) retail chain in South Korea, having pioneered the country's H&B store concept since its founding in 1999. Operating over 1,300 physical stores and a robust Global Mall, the company functions as a dominant omnichannel platform for K-beauty, skincare, makeup, and wellness products. It is widely recognized as a trendsetter and an "incubator" for emerging Korean beauty brands, driving the global popularity of K-beauty and establishing itself as a must-visit destination for international tourists. Its innovative retail model, which includes same-day delivery and a curated selection of products, has solidified its position as the nation's top beauty retailer.