PRO Makeup
Primor is a prominent Spanish retail chain established in 1953, renowned for offering a vast selection of perfumes, makeup, cosmetics, personal hygiene, and parapharmacy products at competitive prices. With over 150 stores across Spain and Portugal, including a significant online presence, Primor has become a leader in the beauty industry, often recognized as Spain's most affordable perfumery. The Alcalá de Henares location, situated in the Alcalá Magna shopping center, provides customers with a comprehensive range of beauty essentials, from luxury fragrances to everyday skincare and makeup, upholding the company's motto of "Big Brands at Small Prices."