Primor

Primor is a prominent Spanish perfumery chain, established in Málaga in 1953. Renowned for its extensive selection of perfumes, cosmetics, makeup, and personal care products, Primor has grown to operate over 250 physical stores across Spain, Portugal, Andorra, and Italy, complemented by a robust online presence. The brand is widely recognized for its competitive pricing strategy, making a broad range of beauty products accessible to a wider audience. Primor consistently receives accolades, including being recognized by the OCU (Spanish Consumer and User Association) as the perfumery with the best prices in Spain.