KICKS

KICKS, established in 1991, is a leading beauty retailer across the Nordic countries, offering a comprehensive selection of makeup, fragrances, skincare, and haircare products. Operating through an omnichannel model with numerous physical stores in Sweden, Norway, and Finland, alongside robust e-commerce platforms, KICKS provides a wide array of products from over 300 brands, including its own KICKS Beauty assortment. The business is renowned for its professional beauty experts, including trained makeup artists and skin therapists, who offer personalized guidance and inspiration to customers. KICKS is dedicated to providing a holistic beauty experience, making it a respected and prominent player in the Scandinavian beauty market.