GRATIS

Gratis is a leading personal care and cosmetics retail chain in Turkey, established in 2009. With over 650 stores across the country, it has become a dominant force in the Turkish beauty market. Gratis offers a vast selection of over 30,000 products across 13 categories, including makeup, skincare, haircare, and personal hygiene from both international and private-label brands. Known for its accessible and affordable approach to beauty, the company operates with the motto "Güzel Bak Kendine" ("Look Beautifully at Yourself"). Some locations, under the "Gratis Beauty" concept, also offer in-store services like skincare and brow applications, broadening their retail-focused model.