Gratis

Gratis, established in 2009, is a leading personal care and cosmetics retail chain in Turkey, headquartered in Istanbul. With over 700 stores across 81 provinces, Gratis offers a vast selection of more than 15,000 products across 15 different categories, including makeup, skincare, haircare, personal hygiene, and baby care, featuring both international and local brands, as well as its own private labels. The company is recognized for its commitment to providing affordable and accessible beauty solutions. In addition to its retail operations, Gratis expanded its services in 2017 by opening "Gratis Beauty" centers, which offer personal care services such as skincare, nail care, and hair shaping. Gratis also established the "Beauty Akademi" in 2022 to train qualified personnel for its beauty centers. The brand is highly regarded by consumers, having been selected as a "Lovemark" and the "number 1 brand in the personal care sector" in Turkey.