Superdrug

Superdrug, located at 43/44 London Rd, Brighton, is a prominent high-street health and beauty retailer. Established in 1964, this store is part of a larger chain known for offering a comprehensive range of cosmetics, skincare, fragrance, and personal care products, alongside essential pharmacy services. As a go-to destination for accessible beauty, Superdrug is praised for its competitive pricing, frequent promotions, and a strong loyalty program. The company actively engages with customers through an omnichannel strategy, embracing both in-store and online retail, and has successfully developed popular own-brand ranges like Studio London.