SEPHORA at Kohl's

SEPHORA at Kohl's in Auburn, NY, represents a strategic partnership bringing Sephora's renowned prestige beauty retail experience into Kohl's department stores. Founded in France in 1970, Sephora is a global leader in omni-retail, celebrated for its open-sell environment and extensive selection of makeup, skincare, fragrance, and hair care products. The "Sephora at Kohl's" concept, launched in Fall 2021, offers a curated collection of over 75 bestselling brands, including Sephora Collection, Sol de Janeiro, and Rare Beauty by Selena Gomez. This collaboration aims to attract new and younger customers, providing an accessible destination for high-quality beauty products and in-store beauty classes.