Ulta Beauty

Ulta Beauty, established in 1990, is the largest beauty retailer in the United States, headquartered in Bolingbrook, Illinois. It operates on a unique hybrid model, offering a comprehensive selection of over 25,000 cosmetics, fragrances, skincare, and haircare products from both mass-market and prestige brands under one roof. Each Ulta Beauty location also features an in-store salon, providing a range of professional hair, skin, and makeup services. The company is praised for its extensive product assortment, knowledgeable staff, and its industry-leading Ultamate Rewards loyalty program, making beauty accessible and enjoyable for a wide customer base.