Bluemercury

Bluemercury is a premier luxury beauty retailer, established in 1999 and later acquired by Macy's, Inc. in 2015. The Berkeley, CA location, situated on College Ave, is celebrated for its curated selection of high-end skincare, makeup, haircare, and fragrance brands. It distinguishes itself by offering expert makeup artistry, personalized beauty consultations, and a range of in-store spa services including facials, peels, and waxing. Customers consistently praise the knowledgeable and friendly staff for providing honest, expert advice and a truly personalized shopping experience, making it a respected destination for discerning beauty enthusiasts.