
Ulta Beauty, established in 1990, is the largest specialty beauty retailer in the United States, renowned for its comprehensive "All Things Beauty, All in One Place®" approach. It offers a vast selection of over 25,000 products from approximately 500 well-established and emerging beauty brands, spanning cosmetics, skincare, haircare, and fragrance, across all price points. Beyond its extensive retail offerings, Ulta Beauty also features full-service in-store salons providing professional hair, skin, and makeup services. Praised for its inviting store environment and commitment to customer service, Ulta Beauty is a go-to destination for beauty enthusiasts seeking both products and expert salon treatments. The company also hosts masterclasses and events, further enhancing its role as a beauty hub.