Ulta Beauty

Ulta Beauty, established in 1990, is the largest beauty retailer in the U.S., offering a comprehensive "all things beauty, all in one place" experience. With over 1,400 locations nationwide, including the Cedar Falls, IA store, Ulta Beauty provides an extensive selection of cosmetics, skincare, haircare, and fragrance products from both prestige and mass brands. Each store also features a full-service salon, providing professional hair, skin, brow, and makeup services. Praised for its vast product assortment, competitive pricing, and loyalty program, Ulta Beauty is a premier destination for beauty enthusiasts seeking both retail therapy and expert salon services.