Ulta Beauty

Ulta Beauty is a prominent beauty retailer and destination, established in 1990 as Ulta3 in the Chicago suburbs. It has grown to become the largest U.S. beauty retailer, renowned for its unique "All Things Beauty, All in One Place®" concept. Ulta Beauty offers an extensive selection of both mass-market and prestige beauty products across cosmetics, fragrance, skincare, and haircare categories. Complementing its vast product assortment, each store features a full-service salon providing professional hair, skin, makeup, brow, and ear piercing services. The company is praised for its comprehensive offerings and strong customer loyalty, driven by its Ultamate Rewards program.