Ulta Beauty

Ulta Beauty, established in 1990, is the largest beauty retailer in the U.S., renowned for its unique "all things beauty, all in one place" concept. It operates on a robust retail and service business model, offering an extensive selection of over 25,000 products from more than 600 established and emerging brands, spanning cosmetics, fragrance, skincare, and haircare. Each store features a full-service salon providing hair, skin, brow, and makeup services. Praised for its comprehensive product assortment and in-store services, Ulta Beauty is a respected destination for beauty enthusiasts, further enhanced by its industry-leading Ultamate Rewards loyalty program.