Ulta Beauty

Ulta Beauty, established in 1990, is the largest beauty retailer in the United States, operating on a unique retail and service business model. It offers an extensive selection of over 25,000 products from more than 600 brands, ranging from mass-market to prestige cosmetics, fragrances, skincare, and haircare. Each Ulta Beauty location, including the Fort Collins store, features a full-service salon that provides professional hair, skin, and makeup services, serving as a key differentiator. Praised for its knowledgeable staff and diverse product range, Ulta Beauty is a one-stop destination for beauty enthusiasts, known for its comprehensive offerings and in-store experiences.