Ulta Beauty

Ulta Beauty, founded in 1990, stands as the largest specialty beauty retailer in the United States, renowned for its comprehensive 'all things beauty, all in one place' approach. It seamlessly blends an expansive retail selection of over 25,000 products from more than 600 mass and prestige brands with a full-service salon in every location. The in-store salons offer a wide range of services, including professional hair, skin, brow, and makeup applications, catering to everyday needs and special occasions like weddings, with options for airbrush makeup. Ulta Beauty is further distinguished by its popular Ultamate Rewards loyalty program, fostering strong customer engagement and repeat business.